H&M 25.21.1

The H&M app serves as a comprehensive platform for fashion enthusiasts, offering convenient access to a range of services anytime and anywhere. Users can receive immediate updates, track their orders, and utilize their own photographs to discover similar items within our inventory, fostering a sense of community and inspiration among users globally.

Within the app, an engaging feature is the ability to browse through a fashion feed while enjoying a live experience, immersing users in the latest trends and styles.

For those already shopping in-store, the app proves to be an invaluable tool. If you find yourself searching for a specific size or color, the SCAN & FIND feature allows you to scan price tags to quickly ascertain availability.

Additionally, the VISUAL SEARCH capability enables users to connect with items by uploading their own images. This feature identifies patterns, colors, and styles, providing a curated list of corresponding items in stock.

Users can also create a personalized list of favorites by tapping the HEART ICON, ensuring that their preferred items are easily accessible.

To stay updated with the latest fashion news, users can activate PUSH NOTIFICATIONS. This feature ensures that you are among the first to know about new designer collections and special promotions.

The H&M app prioritizes user privacy; detailed information regarding data processing is available in our Privacy Notice on hm.com.